Quaker State: Best In Class Challenge
The Quaker State Best In Class Challenge is a competition given to high school students throughout the nation to rennovate a car that has been donated to them. Their challenge is to fix up the car and style it in any way they see fit. The top three finalists are then invited to auction their cars off at the renowned Mecum Auctions.
I was called to see if I could film the Mecum Auction taking place in Austin, TX, following the top three schools in the Quaker State: Best In Class Challenge. The weekend started off with a dinner celebration, followed the next day as the students prepared to show off their cars to prospective buyers. All three cars ended up being purchased for over $6,000 each.
2015 Holiday Greetings From The Houston Rockets
During the holidays, the Houston Rockets like to wish everyone a Happy Holidays during the game. Something they and other NBA team like to do to connect with the fans.
Before the season began, I was invited to help fim during Media Day at Toyota Center. I was tasked with filming the players on green screen giving their warmest holiday cheers.
#WHEREISORBIT - Astros/Root Sports Contest
The Astros and Root Sports teamed up together to put on a contest to celebrate Orbit's upcoming birthday. Printing out a picture of Orbit, coloring it, taking a photo, and using the hashtag #WHEREISORBIT, fans could enter to win some cool prizes and chance to meet Orbit himself.
I got together with Orbit and we filmed in a few locations throughout Minute Maid Park showing him taking a picture with his out cutout. Since this was going to be a quick 30 second commerical on Root Sports, I wanted to use some quick scenes, nothing to crazy or complicated. With a quirky music track and basic text describing the instructions, I was able to put together a great spot that fans enjoyed being a part of.
2014 Holiday Card From Orbit
The Houston Astros have always sent out holiday cards to season tickets holders. Once Orbit returned from his home planet in 2013, he wanted to do the same. So we got together, recorded some music, and he jingled all the way to the hearts of our fans.
Editing all within After Effects, I filmed Orbit playing six different instruments six different times, which proved difficult at times because we had to keep things in sync. Once filmed, I layed everything in a tile format, added a bit of snow, and churched out a quick holiday greet from Houston's favorite alien.
Orbit Western - Friday Night Fireworks
Every home game on Friday nights ended with a musically themed fireworks show. To get in the spirt of things after a match against the Texas Rangers, Orbit wanted to display a good ol' western show down. But to show that he wasn't plaing dirty like the Rangers, he uses his trusty bat and ball instead of a typical western weapon.
Locating a western bar in Houston, we went on location with some Shooting Stars as our extras. I wanted to get a more viceral feel, so I shot handheld rather than with a tripod in most scenes. In post, I tinted the video very warmly to give it that western look and overlayed a lot of sound effects to really tell the story. Looking for western music proved difficult to really help smooth things over, but in the end, the video proved to be impactful and enjoyed by our fans.
Houston Astros Rally Video
As the home team rolls into the bottom of the 9th Inning, we use a Rally Video to help pump up the crowd. During this time, our department was tasked with creating at leaste 4 different rally videos to rotate throughout the season and to be used depending on where the score stood. If we were winning, we would run the video. If not, another video played in it's place.
I used some very quick cuts to emphasize the high energy nature to amp up the crowd before the batter took his place at bat. Small special effects were used to highlight certain plays to give it a more impactful look. And the music was chosen to grab people's attention once the hits took place.
Orbit Wants You Back
To try and entice season ticket holders to sign up again the following season, we got together with Orbit to produce a music video in the style of *NSYNC during the late 90's. Sad to say that for legal reasons, we were unable to distribute this on TV or any social media platforms. However, we were able to utilize some down time during inning breaks with no contractual sponsorship agreements.
Using a variety of locations throughout Minute Maid Park and change of wardrobe, we were able to capture the essesene that we were in multiple areas, as was the style of late 90's music videos. We used some tinted looks for slower areas and small amounts of special effects to give off a hypnotic look. The scenes shot in slow motion were shot in 60fps.
Orbit Bobblebelly Promotional Giveaway
As a promotional giveaway, the Houston Astros decided to go with a old tradition, but update it a little. Orbit, also known to have a bit of a belly, debuts a bobblebelly figurine. Showing up at Orbit's home, we filmed for a few hours showing some of his normal daily routines. Soon he finds that his house is infested with tons of these little figures.
A lot of sound effects were used to help progress the story from beginning to end as Orbit, like all sports mascots, doesn't talk. The music really drives the story, going from a normal day to suspense, and then back at ease. Trying to work with a bunch of small bobblebelly figurines also proved to be a feat in itself as well.
Calen Carr's Big Play
Partnering with Dynamo Charities, Calen Carr began a campaign to raise money for the Houston chapter of Big Brothers Big Sisters, with the goal of bringing a BBBS program to Rusk Elementary School in Houston's East End.
Wanting to channel his "inner dude", we shot this promo at a local bowling alley. I decided that to go with the flow of the music, I filmed everything at 60fps to slow things down a bit. All 3 players were actually really great a bowling and getting the strike shots didn't take very long.
The Push For The Playoffs Starts Now
Continuing with the hard marketing campaign to bring awareness of pushing for an extended part of our season, I was tasked with putting together a quick season recap, how things have progressed, strting the first 7 games on the road, the opening of our home stadium, to where we were at the current time.
I've always been a big fan of music guiding a video in terms of story telling. I wanted to use something that started off very slow to coincide with a lot of the slow motion shots we had. As the music began to speed up a bit, I started to use some highlights at normal speed with the nat sounds and commentary and 50% volume. During this time most of the highlights are impacts followed by emotional reactions from the players. It isn't until about more than half way when we see the first goal scored followed by a montage of celebrations. Throughout the video, I also used a dark shadow on the entire video that subtly brightens as the video progresses.
Every Game Counts
With five games remaining in the regular season, the Dynamo were looking to wrap things up to secure the fifth and final playoff position. To really drive attention to this, we decided to follow the team through the five games and document how the team prepared mentally and physically to.
As my first documentary style project, it was a thrill to work on this. I was able to travel with the team to Philadelphia as they began their final stretch of the season. While the game didn't turn out the way they expected, it was great getting some raw emotion both before and after the game. I decided to not use any music so that I could keep with any natural sound and give the effect of how it would be actually there with the team.
Houston Dynamo vs Montreal Impact Commercial spot
With the Dynamo looking outside in for the fifth and final playoff spot, the front office wanted to put no stops on any marketing we could do to try and spread the word and get everyone to BBVA Compass Stadium. My second on-air commercial, I went about it similar to my first one.
I created the text in a similar fashion, but changed the style of how the highlights were used. I wanted to show people the intensity the team played with, but also show the nail biting emotion we as a city are feeling, vying for that final spot to continue our season with fast action and hard cuts.
CONCACAF Champions League Commercial spot
With appearances in the playoffs and the 2011 MLS Cup, the Dynamo earned a bearth in the CONCACAF Champions League. One of their first legs was to face off against CD Fas of El Salvador. Brining one of the toughest teams in the world required some great marketing and I was tasked with creating a commercial spot to spread the word.
I used After Effects to create the titles and in a way, create false 3D texts with proper placement of duplicate layers as shadowing and beveling. I also used optical flares to give it a more organic look while haviving the titles fly away fromt he screen. Sprinkle in some highlights from the current season and I put together a quick 30-second commercial for TV.
BBVA Compass Stadium Home Opener
After six years playing at Robertson Satdium on the campus of the University of Houston, the Houston Dynamo finally get their own soccer specific stadium. Not only was it one of the ambitious stadiums to be built in MLS, but it was also the first to be built in downtown rather in the surround areas of the city.
A lot of time and preperation went into capturing the historic moment of the first game being played. I tried to capture the essense of the day, vendors preparing before doors opened, getting the perfect shot of the first kick. What stood out to me was talking with the players themselves and getting their reaction as the day drew near. I decided to keep things "Forever Orange" and lit the locker room with an orange gel to really give it that Dynamo feel.
2012 Dynamo Girls Tryouts
As the 2012 season was starting to kick off, the Dynamo Girls were in search of some new dancers. With a history of such a talented squad, the Dynamo were in search of the best dancers in the Houston area. What better way than to hold an audition at the University of Hosuston Downtown campus.
The audition started early in the morning and I wanted to capture everything from beginning to end. That meant from the time the girls arrived, to the end of the day. After learning a choreographed danced, I filmed all the girls from various angles and at different times. I then compiled everything together to sync with the music and give off somewhat of a music video look while also at the same time documenting the progress throughout the day.